The HayMax™ Story
HayMax™ was started by Max Wiseberg, who had suffered from hayfever all his life.
He tried all available remedies for his hay fever with limited or no success, until coming across what later became HayMax™.
It was simple and it worked!
After a couple of years using it successfully, Max had the time to do some research. Very simply, he discovered that in hayfever sufferers pollen entering the body through the nose triggers a reaction. The body’s reaction is to produce histamines. Histamines are the things which, when you’ve got too much of them, cause the runny nose, the sneezing, the sore and itching eyes and ears and all the other things Hayfever sufferers know so well. He also found out that histamines are the things in our brains which help to keep us alert, attentive and awake. Suddenly it became clear why anti-histamines can make us drowsy, or affect our performance. Each person has their own level of pollen they can cope with before they start to react. So Max, a hayfever sufferer, didn’t need much pollen to make him sneeze. And someone who is not a hayfever sufferer could end up sneezing if you blew a large amount of pollen up their nose. So if Max could reduce the amount of pollen entering the nose, his hayfever might not trouble him so much. It all made sense! He consulted qualified aromatherapists to ensure the essential oils used would have the best chance of improving the product without presenting any possible harm. As a result of his research, his consultations and experimentation, he produced a completely natural balm which worked as an effective pollen barrier.
He conducted limited trials, and all respondents say HayMax™ works. You can see the results of the trial on this web site.
Read what others say on the testimonials page.
Hear what Dr Chris Steele had to say on ITV This Morning.
In 2006 HayMax™ became ORGANIC across the entire range, launched the new product - HayMax Pure™, was approved by the Vegetarian Society, and…… HayMax™ picked up its first award. It was voted BEST PRODUCT ORGANIC by the Health Food Institute’s panel of judges. (The Institute is a non-profit organisation devoted to providing high quality training for all health food retailers and their staff; thus raising standards of service to consumers and in turn raising awareness of the potent value of wholefoods. natural products, herbal remedies, and vitamin and mineral supplements). The health food industry welcomed HayMax™ products into it’s shops so people could now buy HayMax™ on the high street.
In 2007 Waitrose launched HayMax™ in most of their stores and many independent chemists and pharmacies started selling HayMax™ too.
In 2008 Booots, Tesco and The co-operative pharmacies welcomed HayMax™ into their stores and Boots ran a countrywide promotion on HayMax™ with huge window posters in every shop, which was very successful.
In 2009 Lloyds pharmacies and Holland and Barrett decided to stock HayMax™ in their stores too, and HayMax™ launched their new product HayMax Aloe Vera™ .
For details of stockists see our stockists page.
HayMax™ does not claim to cure, relieve or help hay fever. It is not a hayfever medicine or drug. It is a preventative balm made from natural substances. It does not modify or correct physiological functions in human beings.
HayMax™ helps to reduce the incidence of allergens in the body which cause hayfever. Unlike pharmaceutical products, HayMax™ has no drowsey side effects and no prescription is required.
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